Navigation App Store screenshot ideas
Explore the examples below or browse the navigation screenshot gallery.
First screenshot examples
Four ways to introduce an app, with design choices you can apply to your own screenshots.
The nautical route screen makes the marine GPS category visible beneath the headline and badge.
Try this: For a specialist navigation tool, show a route in the environment it serves rather than relying on a category label alone.
The coloured departure rows provide the nearby travel information promised by the headline.
Try this: Lead with the information users need at the moment they open the app, using realistic entries.
The field photo establishes the hunting setting, while four icons summarise the planning tools.
Try this: Use a setting photo for context and a small, readable feature group to explain the app's role within it.
The illustrated travel scene introduces journey planning without starting with map controls.
Try this: Use an illustration to establish a travel theme, then show the practical planning interface elsewhere in the set.
Screenshot layouts
Based on 48 selected apps from the iOS Navigation charts. These figures describe design patterns, not conversion results.
The first screenshot
The first screenshot introduces the set. These are the layouts used on screenshot one in the sampled navigation apps:
Set structure
How full sets are organized:
| Feature per slide | 81% |
| Mixed structure | 10% |
| Benefit story | 8% |
Headline formulas
Share of analyzed headlines using each headline formula:
| Imperative | 40% |
| Benefit statement | 33% |
| Feature name | 19% |
| Stat claim | 4% |
| Social proof | 2% |
| Other | 2% |
Imperative headlines from real sets
- “Set notifications for delays & arrivals”
- “Add stops”
- “Optimize”
- “Navigate”
Benefit statement headlines from real sets
- “Your ride is just a click away”
- “Plan your trip with ease”
- “Get route info with a tap”
- “Avoid traffic”
Feature name headlines from real sets
- “Track vehicle location with True-Time®”
- “Transfer stops”
- “Curated Maps for Your Activity”
- “Cell Coverage Maps”
Stat claim headlines from real sets
- “#1 Easiest Marine GPS”
- “Access 75K+ Partner Chargers”
- “The #1 Mapping App For Trout Fishing”
- “The largest open Hyper-Fast charging network in the U.S.”
Social proof headlines from real sets
- “Essential for any boater Custom charts are next level”
- “Get the parking app trusted by millions of drivers”
- “Apple Apps of the Year 5 years in a row”
- “Отмечают живые водители”
Device, background, and text balance
Device presentation
| Framed device | 69% |
| Clipped device | 9% |
| No device | 8% |
| Angled device | 7% |
| Frameless device | 7% |
Background types
| Flat color | 43% |
| Gradient | 23% |
| Scene or photo | 20% |
| Pattern | 14% |
| Blurred UI | 0% |
Text to UI ratio
| UI dominant | 56% |
| Balanced | 36% |
| Text dominant | 8% |
Palettes from the sample
Dominant colors recorded in selected navigation sets:
Typography
Typography observed in the sampled navigation sets:
- bold rounded sans, white text on blue-to-teal gradients, short punchy headlines
- bold condensed all-caps sans, wide letter-spacing, white on a dark hexagon-pattern background
- heavy black condensed all-caps display sans for headlines, white on black, minimal accent color limited to brand orange
- heavy condensed all-caps display sans headlines in black or white depending on background, clean sans-serif body copy
- bold black rounded sans-serif headlines on a flat pale-lavender background, minimal and consistent
- chunky rounded bold sans headlines, two-line left-aligned, dark green on pastel-tinted backgrounds that shift hue per slide
Keep exploring
- Navigation screenshot examples: the full sets behind these numbers.
- All categories: compare navigation with the other categories.
- Screenshot sizes: the dimensions your set needs to ship.
Create your navigation screenshot set
Use these examples to plan your set. Screenies adds layouts and headlines to your raw app screenshots, ready for you to edit and export.
Create navigation screenshots