Medical App Store screenshot ideas
Explore the examples below or browse the medical screenshot gallery.
First screenshot examples
Four ways to introduce an app, with design choices you can apply to your own screenshots.
The family photo and named testimonial place prescription savings in an everyday setting.
Try this: Use a specific, attributed customer example to give context to a practical benefit, with permission to publish it.
The exam interface appears beside the patient context, linking the tool to its clinical setting.
Try this: For specialist tools, show where the interface is used and name the task it supports.
The stretching photo gives a concrete activity to the inclusive pain-relief message.
Try this: Show the activity your service involves so readers can understand what participation looks like.
The condition names define the app's subject immediately, with a user-count badge as secondary information.
Try this: Use the terms your intended audience recognises to establish the product's scope quickly.
Screenshot layouts
Based on 46 selected apps from the iOS Medical charts. These figures describe design patterns, not conversion results.
The first screenshot
The first screenshot introduces the set. These are the layouts used on screenshot one in the sampled medical apps:
Set structure
How full sets are organized:
| Feature per slide | 78% |
| Benefit story | 13% |
| Mixed structure | 9% |
Headline formulas
Share of analyzed headlines using each headline formula:
| Benefit statement | 46% |
| Imperative | 28% |
| Feature name | 19% |
| Stat claim | 3% |
| Social proof | 2% |
| Other | 2% |
| Question | 0% |
Benefit statement headlines from real sets
- “Unlock Exam Insights”
- “Tap Into the Full Exam Experience”
- “Easily pay for medication online and schedule pickup or delivery”
- “Get your pharmacy needs from one place”
Imperative headlines from real sets
- “Send and receive secure files”
- “Securely take notes or message a teammate”
- “Customize message templates”
- “Collaborate through shared inboxes”
Feature name headlines from real sets
- “Murmur & AFib Detection”
- “Recording & Playback”
- “PDF Report Sharing”
- “Wireless Listening”
Stat claim headlines from real sets
- “300+ Cases Across 31 Specialties”
- “100% online intake process”
- “Insights into 10 vital health areas”
- “24/7 messaging with providers”
Social proof headlines from real sets
- “Review expert disease content from the BMJ”
- “World's #1 Snoring App”
- “Built by doctors. Trusted by clinicians.”
- “Made with OBGYN”
Device, background, and text balance
Device presentation
| Framed device | 52% |
| Frameless device | 19% |
| Angled device | 16% |
| No device | 7% |
| Clipped device | 6% |
Background types
| Flat color | 53% |
| Gradient | 35% |
| Scene or photo | 6% |
| Pattern | 6% |
| Blurred UI | 0% |
Text to UI ratio
| UI dominant | 56% |
| Balanced | 36% |
| Text dominant | 8% |
Palettes from the sample
Dominant colors recorded in selected medical sets:
Typography
Typography observed in the sampled medical sets:
- clean modern grotesque sans, dark charcoal headline on white with lighter gray body copy beneath, clinical and precise
- bold rounded sans-serif, dark forest-green headlines on soft mint backgrounds, clean thin secondary subhead
- modern geometric sans-serif, two-tone white/cream headlines on warm terracotta gradients
- elegant two-weight sans headlines, a bright white primary line over a muted sage-gray secondary line, generous line-height
- bold heavy black sans-serif headlines with yellow brand accent shapes, confident and high-contrast
- rounded friendly sans-serif, bold, dark navy on soft pastel gradients
Keep exploring
- Medical screenshot examples: the full sets behind these numbers.
- All categories: compare medical with the other categories.
- Screenshot sizes: the dimensions your set needs to ship.
Create your medical screenshot set
Use these examples to plan your set. Screenies adds layouts and headlines to your raw app screenshots, ready for you to edit and export.
Create medical screenshots