Ulta Beauty: Makeup & Skincare

Shopping · Free #38

4.9 (2.4M ratings)

App Store screenshot 1 of Ulta Beauty: Makeup & Skincare
App Store screenshot 2 of Ulta Beauty: Makeup & Skincare: The rewardiest program in beauty

“The rewardiest program in beauty”

App Store screenshot 3 of Ulta Beauty: Makeup & Skincare: even sweeter with double the treats

“even sweeter with double the treats”

App Store screenshot 4 of Ulta Beauty: Makeup & Skincare: Easily access birthday perks

“Easily access birthday perks”

App Store screenshot 5 of Ulta Beauty: Makeup & Skincare: Shop from anywhere

“Shop from anywhere”

App Store screenshot 6 of Ulta Beauty: Makeup & Skincare: Get early access to deals & new beauty

“Get early access to deals & new beauty”

App Store screenshot 7 of Ulta Beauty: Makeup & Skincare: Try before you buy, virtually

“Try before you buy, virtually”

App Store screenshot 8 of Ulta Beauty: Makeup & Skincare: Visit The Salon to refresh your look

“Visit The Salon to refresh your look”

App Store screenshot 9 of Ulta Beauty: Makeup & Skincare: Get endless ideas at our in-store events

“Get endless ideas at our in-store events”

App Store screenshot 10 of Ulta Beauty: Makeup & Skincare: Find what you're looking for, fast

“Find what you're looking for, fast”

A closer look at the screenshots

Screenshot 1 of Ulta Beauty: Makeup & Skincare
1

A close beauty photograph uses saturated lip colour as the main visual, opening without a separate headline.

Screenshot 2 of Ulta Beauty: Makeup & Skincare: The rewardiest program in beauty
2

Membership status, points, and their stated value appear together in the rewards account.

Screenshot 3 of Ulta Beauty: Makeup & Skincare: even sweeter with double the treats
3

A smiling model appears beside a double-points card, pairing the birthday offer with a celebratory photograph.

Screenshot 4 of Ulta Beauty: Makeup & Skincare: Easily access birthday perks
4

A personalised birthday coupon includes a scannable barcode, showing how the perk appears in the account.

Screenshot 5 of Ulta Beauty: Makeup & Skincare: Shop from anywhere
5

Shipping, pickup, and same-day choices appear in the cart, presenting several fulfilment routes together.

Screenshot 6 of Ulta Beauty: Makeup & Skincare: Get early access to deals & new beauty
6

App-only labels mark offers in the deals grid, distinguishing them from general catalogue items.

Screenshot 7 of Ulta Beauty: Makeup & Skincare: Try before you buy, virtually
7

A lipstick preview appears with shade swatches and a product card, connecting a visual trial with the item.

Screenshot 8 of Ulta Beauty: Makeup & Skincare: Visit The Salon to refresh your look
8

Salon photography appears with a booking link, introducing a service alongside product shopping.

Screenshot 9 of Ulta Beauty: Makeup & Skincare: Get endless ideas at our in-store events
9

A named store event includes time and address details, making the event entry concrete.

Screenshot 10 of Ulta Beauty: Makeup & Skincare: Find what you're looking for, fast
10

An assistant shows suggested shopping questions, giving readers examples of how to start searching.

About this app

Download the Ulta Beauty app today and get everything you love about Ulta Beauty right at your fingertips. Track your Ulta Beauty Rewards™ points progress, activate membership and app-exclusive offers and redeem points anywhere, anytime. Discover the updated GLAMlab® for virtual try-on, Foundation Shade Matcher to find your perfect shade and Skin Analysis for a customized skin care recommendation. • Shop by category and filter by brand, price, rating, bestsellers & new arrivals. Discover brands you’ll find exclusively at Ulta Beauty and celebrate, amplify and support underrepresented voices in the beauty industry. • Discover Conscious Beauty at Ulta Beauty®—choices for you and for your world. Shop the brands that share your values with our five pillars: Clean Ingredients, Vegan, Cruelty Free, Sustainable Packaging and Give Back. • Book a beauty service at The Salon™ at Ulta Beauty. Choose from hair services, waxing & brows, makeup & lashes, skin services and ear piercing. • Opt in for push notifications and be the first to know about app-exclusive offers, upcoming events at your local Ulta Beauty and more.

Headlines in this set

10 screenshots · 9 with a headline

  1. “The rewardiest program in beauty”

    The invented word “rewardiest” gives the loyalty claim a playful, superlative tone.

  2. “even sweeter with double the treats”

    The treat metaphor continues the rewards story and introduces doubling as the benefit.

  3. “Easily access birthday perks”

    The line turns the preceding birthday offer into an access task within the app.

  4. “Shop from anywhere”

    The short phrase makes location flexibility the benefit of app shopping.

  5. “Get early access to deals & new beauty”

    “Early access” gives readers a timing-based reason to use the app for deals and new products.

  6. “Try before you buy, virtually”

    The familiar try-before-buy phrase is explicitly qualified as a virtual preview.

  7. “Visit The Salon to refresh your look”

    The invitation names the salon as a way to change a look beyond buying products.

  8. “Get endless ideas at our in-store events”

    The line frames events as a source of ideas, while “endless” adds an unbounded promotional claim.

  9. “Find what you're looking for, fast”

    The line focuses on finding a wanted item, with speed as the proposed convenience.

How Shopping sets are usually built

Most Shopping apps feature-per-slide, with text-top-device-bottom (70% of sets, 72% of screens).