
“Sleek Simple Secure”

“Search smarter from the start”

“Join 200 million people who choose privacy, speed, and control”

“Summarize with just a shake”

“Simplify pages with reader mode”

“Stress-free device syncing”

“All your passwords in one place”

“Your privacy is built in”

“Take control of your tabs”
A closer look at the screenshots

The fox mascot accompanies the opening tagline.

A search view displays specific query suggestions.

A welcoming mascot pose appears with the user count.

A summary feature includes an editorial recognition reference.

An article appears in a cleaner reading view.

A fox illustration sits between computer and phone.

A credential list includes recognizable service icons.

A dark privacy screen changes the visual tone.

A tab view continues the segmented navigation layout.
About this app
The internet. As it should be. Firefox is a fast, private web browser designed to protect you by default. Privacy is built in from the start, so you can focus on what matters instead of worrying about who’s watching. Why people choose Firefox: • Enhanced Tracking Protection – Blocks trackers by default to help stop companies from following you across the web. • Private browsing mode – Browse without saving your history, searches, or cookies. • Page summaries – Get the key points from long pages and move on faster. • Built-in password manager – Generate strong passwords, save them securely, and autofill logins when you need them. • Flexible search options – Choose your default search engine or switch search engines right from the search bar. • Reader Mode – Remove ads and clutter from articles so you can focus on what you’re reading. • Sync across devices – Pick up where you left off with synced tabs, bookmarks, and passwords when you sign in to your Mozilla account. Private by default Firefox is designed with privacy built in from the moment you start browsing. Enhanced Tracking Protection automatically blocks common background trackers, including social media trackers, crypto miners, and fingerprinters. When you want extra privacy, private browsing mode doesn’t save your history, searches, or cookies. Focus on what matters The web can be distracting. Firefox is designed to help you stay focused without making you manage everything yourself. Reader Mode clears clutter from articles, and picture-in-picture keeps videos visible while you multitask—without pulling focus from what you’re doing. Browse your way Customize Firefox to fit how you browse. Personalize your home screen with wallpapers and layout options, and choose your preferred search engine instead of being pushed into a single ecosystem. You can move the search bar to the top or bottom of the screen for easier one-handed browsing. Sign in to your Mozilla account to sync tabs, bookmarks, passwords, and browsing history across devices, so switching feels seamless. Built for people, not profit Firefox was created in 2004 by Mozilla as a faster, more private, and more customizable alternative to other browsers. Today, Mozilla remains a nonprofit and continues working to make the internet — and the time you spend on it — better. Learn more about Mozilla: https://www.mozilla.org Terms of Use: https://www.mozilla.org/about/legal/terms/firefox/ Privacy Policy: https://www.mozilla.org/privacy/firefox Latest news: https://blog.mozilla.org
Headlines in this set
9 screenshots · 9 with a headline
“Sleek Simple Secure”
'Sleek Simple Secure' combines design, ease, and protection in three matching words.
“Search smarter from the start”
'Search smarter from the start' makes assistance at entry the benefit.
“Join 200 million people who choose privacy, speed, and control”
The headline uses '200 million people' as social proof for privacy, speed, and control.
“Summarize with just a shake”
'Summarize with just a shake' gives content reduction an unusual simple gesture.
“Simplify pages with reader mode”
'Simplify pages with reader mode' explains the named mode through its effect.
“Stress-free device syncing”
'Stress-free device syncing' makes low effort continuity the promise.
“All your passwords in one place”
'All your passwords in one place' emphasizes centralized storage.
“Your privacy is built in”
'Your privacy is built in' presents protection as part of the default product.
“Take control of your tabs”
'Take control of your tabs' makes organization the user's action.
How Utilities sets are usually built
Most Utilities apps feature-per-slide, with text-top-device-bottom (88% of sets, 71% of screens).