Lifestyle App Store screenshot ideas
Explore the examples below or browse the lifestyle screenshot gallery.
First screenshot examples
Four ways to introduce an app, with design choices you can apply to your own screenshots.

The meeting photo connects the swipe gesture in the tagline with a possible real-world experience.
Try this: Link a distinctive app action to the experience people hope it will lead to.

The profile screens sit over a couple photo, bringing the browsing interface and relationship theme into one composition.
Try this: Combine the product task with its broader purpose when both can remain easy to distinguish.

The map pins and listing card show location, price, and a property together under a personal-fit headline.
Try this: For a search product, show the details users compare when deciding whether a result suits them.

The opening groups access and monitoring under one short statement, with an audience count as supporting information.
Try this: Name related functions together when they serve one clear purpose. Keep any audience figure verifiable.
Screenshot layouts
Based on 49 selected apps from the iOS Lifestyle charts. These figures describe design patterns, not conversion results.
The first screenshot
The first screenshot introduces the set. These are the layouts used on screenshot one in the sampled lifestyle apps:
Set structure
How full sets are organized:
| Feature per slide | 67% |
| Benefit story | 20% |
| Mixed structure | 12% |
Headline formulas
Share of analyzed headlines using each headline formula:
| Benefit statement | 50% |
| Imperative | 34% |
| Feature name | 7% |
| Other | 3% |
| Stat claim | 3% |
| Social proof | 2% |
| Question | 1% |
Benefit statement headlines from real sets
- “The way wifi should be”
- “Easily share your guest network”
- “Set up in minutes”
- “One app. All the things.”
Imperative headlines from real sets
- “Set profiles for the family”
- “Start, Lock & Unlock Your Ford”
- “Track Your Vehicle”
- “Monitor Your Vehicle Health”
Feature name headlines from real sets
- “One-tap scene control”
- “Protect Your Home”
- “Life AI Assistant”
- “Diverse AI Services”
Other headlines from real sets
- “The Ford App”
- “Not Another Dating App”
- “Plus More”
- “SUMMER LAUNCH — Plan your move with Zillow”
Stat claim headlines from real sets
- “BARBERS AVAILABLE IN ALL 50 STATES”
- “10 MILLION DOWNLOADS”
- “100 MILLION HAIRCUTS. ONE APP.”
- “Switch to T-Mobile in 15 minutes”
Device, background, and text balance
Device presentation
| Framed device | 56% |
| Angled device | 13% |
| Frameless device | 13% |
| No device | 12% |
| Clipped device | 5% |
Background types
| Flat color | 42% |
| Gradient | 32% |
| Scene or photo | 16% |
| Pattern | 9% |
| Blurred UI | 0% |
Text to UI ratio
| UI dominant | 48% |
| Balanced | 45% |
| Text dominant | 7% |
Palettes from the sample
Dominant colors recorded in selected lifestyle sets:
Typography
Typography observed in the sampled lifestyle sets:
- bold rounded sans mixed with a playful handwritten script on key emotional words (change, real, interests, compatible, date), white text on black or coral-red backgrounds
- elegant serif display headlines with italic emphasis words, color-shifted per slide (red, pink, maroon, lavender, starry-purple), paired with clean modern sans-serif UI text
- elegant serif display headlines (Tiempos-style) paired with a rounded sans-serif subhead, black text on warm cream throughout
- heavy geometric grotesk in all-caps and sentence case, high-contrast bold color-blocked backgrounds that shift hue per slide
- elegant high-contrast serif for headlines mixed with small-caps sans-serif eyebrow labels, cream text on dark moody photography, editorial magazine feel
- bold rounded sans-serif, black on Bumble yellow, oversized display type, tight leading, sentence case
Keep exploring
- Lifestyle screenshot examples: the full sets behind these numbers.
- All categories: compare lifestyle with the other categories.
- Screenshot sizes: the dimensions your set needs to ship.
Create your lifestyle screenshot set
Use these examples to plan your set. Screenies adds layouts and headlines to your raw app screenshots, ready for you to edit and export.
Create lifestyle screenshots