Education App Store screenshot ideas

Explore the examples below or browse the education screenshot gallery.

First screenshot examples

Four ways to introduce an app, with design choices you can apply to your own screenshots.

Quizlet: More than FlashcardsFirst screenshot of Quizlet: More than Flashcards: Study tools that teach, not tell
1

The student photo gives a human setting to the headline's distinction between teaching and telling.

Try this: Connect an abstract learning benefit to the people and setting the product serves.

Babbel - Language LearningFirst screenshot of Babbel - Language Learning: Language learning made easy
2

The short headline introduces approachable learning, with flags showing language variety beneath it.

Try this: Keep the main benefit brief and use supporting visuals to explain the available choices.

Lingokids: Games & ShowsFirst screenshot of Lingokids: Games & Shows: The interactive app for kids
3

The tooth-brushing activity shows what an interactive app for kids can look like in use.

Try this: Turn a broad category label into a concrete example by featuring one recognisable activity.

Toca Boca World: Game & PlayFirst screenshot of Toca Boca World: Game & Play: Customize unique characters with Character Creator!
4

The character options demonstrate customisation while the headline names the tool that enables it.

Try this: When choice is the feature, show several outcomes and name the control users will use.

Screenshot layouts

Based on 29 selected apps from the iOS Education charts. These figures describe design patterns, not conversion results.

The first screenshot

The first screenshot introduces the set. These are the layouts used on screenshot one in the sampled education apps:

Set structure

How full sets are organized:

Feature per slide
59%
Benefit story
31%
Mixed structure
10%

Headline formulas

Share of analyzed headlines using each headline formula:

Benefit statement
48%
Feature name
23%
Imperative
17%
Social proof
6%
Stat claim
4%
Other
1%
Question
1%

Benefit statement headlines from real sets

  • “The interactive app for kids”
  • “Everything kids love!”
  • “Learn piano with songs you love”
  • “Progress step-by-step”

Feature name headlines from real sets

  • “MARVEL COLLECTION”
  • “All-new Marvel's Spider-Man activities”
  • “Even more Marvel's Avengers adventures”
  • “Up to 5 family members”

Imperative headlines from real sets

  • “Customize unique characters with Character Creator!”
  • “Decorate houses in Home Designer”
  • “Roleplay your dream life!”
  • “Have fun mix & matching in Outfit Designer”

Social proof headlines from real sets

  • “Award-winning entertainment”
  • “kidSAFE certified”
  • “See how you rank against others”
  • “No.1 Plant ID App”

Stat claim headlines from real sets

  • “with 4000+ fun activities”
  • “Play 5000+ popular songs”
  • “Learn 10,000+ words”
  • “600+ questions per state”

Device, background, and text balance

Device presentation

Framed device
52%
Frameless device
20%
No device
16%
Clipped device
9%
Angled device
4%

Background types

Flat color
58%
Gradient
29%
Scene or photo
13%
Pattern
0%

Text to UI ratio

Balanced
57%
UI dominant
33%
Text dominant
10%

Palettes from the sample

Dominant colors recorded in selected education sets:

Typography

Typography observed in the sampled education sets:

  • chunky rounded black headline sans in cream/white on saturated flat color blocks (orange/purple), playful and toy-like
  • chunky rounded extra-bold sans-serif, cream on purple, playful and confident
  • bold rounded black sans headline text centered on solid bright color bands, no device chrome, illustration-forward
  • bold heavy sans headlines in white on a deep green textured background, clean black/gray UI type inside white card screenshots
  • bold rounded sans-serif, lowercase throughout for the deep-navy slides, white text, tight leading
  • heavy rounded geometric sans headline, dark navy on soft blue-lavender gradient backgrounds, occasional italic emphasis word

Keep exploring

Create your education screenshot set

Use these examples to plan your set. Screenies adds layouts and headlines to your raw app screenshots, ready for you to edit and export.

Create education screenshots